What to actually say when you ask for a Google review

The mistake that kills response rate is asking like an apology — a long, needy paragraph about how much it would mean if they could maybe find a minute. Customers don't read it, and the link gets buried. The asks that convert are short, direct, and sound like the owner: name the customer, name the job you just finished, one sentence, one link.

Timing does as much work as wording. The window where people actually respond is measured in hours after the job wraps — while the result is still in front of them — and the right moment shifts by trade. One polite follow-up if they don't respond. Never a third.

The tuning — exact wording by trade, timing by job type, sending it automatically after every single job without your crew remembering anything — is the part that's hard to run yourself while you're running the business. It's also exactly what we do. The free assessment shows you what your current ask is leaving on the table.